Smurfit Kappa GmbH

Name of the product or service

Easy Pack

Votes: 27

Product or service description

Easy Pack is a shipping box from corrugated board and combines a great user experience with efficiency in handling. The box is erected manually using an automatic bottom. Therefore, the box can be used for smaller businesses or in addition to automated solutions for high-peak seasons. Erection of the box is very quick and easy. Therefore, a reduction of packing spaces can be achieved, saving both resources and time. On the other hand, customer satisfaction is achieved thanks to the Easy Pack's distinctive opening mechanism and the appealing print which appears when the first opening flap is fold over.

Distinction from the competition

Easy Pack is a solution to the common challenges faced in the eCommerce industry. With a commitment to innovation and user convenience, our product stands out with its unique features. Customer satisfaction is achieved thanks to the Easy Pack's distinctive opening mechanism and the appealing print which appears when the first opening flap is fold over. Unpacking becomes a breeze, making it a memorable and delightful experience for your customers.

Not only is the box a good choice in terms of customer experience, it is also very efficient in terms of time, resources and costs: The automatic bottom of the Easy Pack is easy to erect manually. On top of that, it serves as a protective barrier, preventing any unauthorized access and ensuring the integrity of shipments. A reduction of packing spaces can be achieved, saving both resources and time for your business. The print which consumers will see when opening the box, looks as if the material has been printed on the inside. Indeed, the it is the outside which is printed and attached to the top of the lid using self-adhesive stripes. In a competitive eCommerce landscape, Easy Pack is the winning ticket – a product that combines innovation, user-friendliness, and sustainability.

Product or service innovations

Within the last 12 months, the Easy Pack was not fully changed. It has been adapted to multiple customer requirements and wishes.

Customer case study

Our customer was able to increase its packing speed many times over. In contrast to conventional packaging, which is sealed with self-adhesive strips, the special design offers high counter-pressure when the self-adhesive strip is pressed on, so that the seal is particularly fast and particularly stable. Problems with gluing and the associated complaints have been completely solved and avoided. The apparent internal pressure when opening also serves as a means of communicating with the end consumer and conveys advertising messages, promotions or information on returns.

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