Bright Data

Name of the product or service

Bright Insights eCom insights

Votes: 51

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Product or service description

Bright Insights Empowers leading online retailers and brands with cross market, competitive actionable insights to plan assortments, implement sales strategy and analyze market share. Bright Insights platform collects public daily data about products and eCommerce sites and using its unique Machine Learning technology creates highly accurate commercial intelligence about the market and category performance down to product level. Our Insights include: • Actual online sales data • Digital shelf information from various eCommerce sites (including descriptions, rating, price alerts, stock level data) • Actionable insights to maximize online sales • Automated reports and alerts to keep track of product changes for you and the competition Bright Insights is tracking all leading e commerce sites including Amazon, Walmart, Target, HomeDepot, etc.

Distinction from the competition

Bright Insights is the eCommerce insights division of Bright Data, built upon the world-leading web data collection infrastructure of Bright Data. This infrastructure enables unlimited access to publicly available web data from any retailer and geography. Our unique Machine Learning and AI transforms this data into highly accurate market share and sales data across various retail websites.

Product or service innovations

We have released the Bright Insights integration with GPT, allowing on demand generation of eCom insights by brand, category and SKU level. This allows our customers to save valuable time and work force when analyzing their market and looking for opportunities as well as exposing threats and issues that require immediate attention

Customer case study

"Keter," as a company, has been utilizing Bright Insights for nearly 2 years to obtain valuable market insights for our US markets. These insights encompass various retail platforms, such as Amazon, Walmart, Sam's Club, Lowe's, Home Depot, and Wayfair. As we found the insights to be effective and accurate, we have increased our coverage to include the UK and DE markets. We chose Bright Insights over the competition, for the following capabilities: -The ability to track sales and map our competitors’ products in categories that are vital to our business. -This helps us identify new products, monitor trends, and track best-selling products -Track monthly sales trends over the year, identify category increase and decrease -Map and analyze market share in our main sales channels and leading categories.

https://brightdata.com/testimonials/keter


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