Contentsquare

Name of the product or service

Contentsquare Digital Experience Analytics

Votes: 94

Product or service description

Contentsquare (CS) empowers brands to create better digital experiences. Its Digital Experience Analytics platform tracks and visualizes billions of digital behaviors. It delivers intelligent recommendations that anyone can use to drive revenue, increase customer engagement, and drive innovation. CS was founded in Paris in 2012 and has offices in London, New York, San Francisco, Munich, Tel Aviv, Tokyo, and Singapore. Today, CS helps more than 750 companies in 26 countries to create better digital experiences.

The CS Foundation One important mission of CS is to create Digital Accessibility and thus better experiences for everyone. That is why the experienced analytics leader launched the CS Foundation in May 2021— a nonprofit organization dedicated to promoting digital accessibility in the areas of education, technology, and corporate social responsibility. To support this mission, CS acquired the accessibility software development companyAdaptMyWeb (AMW). Among other initiatives, the CS Foundation has started developing a free platform to assist students with reading difficulties, including those with dyslexia and visual impairments.

Women in E-Commerce With the "Women in E-Commerce" format, CS is offering women in retail companies a platform to share insights into their career successes and struggles. . The aim is to show that successful careers are also compatible with different lifelines. In web summit formats, different voices of CS's strong female customers from a wide variety of companies and industries regularly have their say here, including from BMW, Victorinox or the cosmetic brand Cosnova.

Cookie-free Analytics CS has been using a first cookie-free experience analytics solution for this purpose since June 2021 and sees its use as pioneering for the future: an online world in which it is not personal information about people that leads to the personalization of web content, but their online behavior.

Distinction from the competition

CS is a Digital Experience Analytics Platform that enables companies of all industries to track and visualize billions of digital behaviors, enabling their clients to create far better digital experiences for customers.Main USPs: 1. tracking all data with a single tag to analyze all possible issues, retrospectively, without having previously defined tagging plans. 2. GDPR compliant and cookie-less tracking, 3. use of AI.

Product or service innovations

New Product Innovations: Contentsquare Find & Fix - A product which enables both business and technical teams to surface the technical root causes impacting experiences: API errors, slow performance of APIs, or any kind of error messages that are visible to site visitors. Contentsquare Merchandising - helps merchandisers decide what products to promote on their website,and where and how to optimize online sales performance. Contentsquare Apps - delivers insights into mobile app experiences and provides Contentsquare users with what they need to know to improve customer journeys.

Other news at Contentsquare in the past 12 months: CS brings the Digital Accessibility Foundation to life With the Series E-Funding of $500M CS becomes a unicorn CS acquires Hotjar – the leading platform for experience insights for small and mid-sized companies Best place to work in New York Office opening in Singapore Further expansion on the German market with clients like: Allianz, Haba Family Group, Ulla Popken, Condor, E.ON., Beiersdorf, Bayer u.v.m.

Customer case study

The preferred experience analytics platform for over 750 enterprises worldwide We serve more than 30% of the Fortune Global 100. Our clients span a broad range of industries, including retail, B2B, finance & insurance, telecommunications, travel, tech, media and more.

Find countless use case examples here: https://contentsquare.com/customers/

Positive feedback & testimonials

CS has more than 750 leading companies as their clients worldwide, 30% of the Fortune Global 100 among them. Examples for Germany among others: BMW, Deichmann, Allianz, Tchibo, Toyota, Breuninger, Shopapotheke, Roche.

Client quote: “We make much more informed decisions than we used to. With Contentsquare, you can get a good sense of what the customers are doing in a few clicks of a button.” DeBeers Jewellers

Website

https://contentsquare.com/de-de/


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