Since 2019 idealo provides a tool for all merchants that allows them to sell even more products to the idealo user. This Cross selling tool helps maximizing sales in idealo checkout by proposing matching products during the checkout process.
idealo is both a high performance marketing- and an effortless performing sales channel for merchants. It has made itself a name in the e-commerce business in the past 20 years. Its highest values have always been its transparency to customers and its non-bidding policy for merchants. That means that rankings on idealo can not be bought but are determined by what in most cases is most important to customers - the price of a product. This transparency is highly appreciated by our users. The trust we gain from that is passed on to our merchants directly. Through idealo, online shoppers in Germany get access to more than 330 Million offers from over 50.000 merchants.
This year, idealo made sure that users get a seamless customer experience through a wide variety of payment methods available in the idealo checkout process. Users can pass the checkout in three simple steps without needing to set up an idealo account. With the new idealo checkout payments customers can now choose between PayPal, Sofort (Klarna), invoice and German Lastschrift as well as credit card. idealo checkout payments is a simple tool for merchants for a significant increase of sales.
The 2020 E-commerce Germany Awards were announced during the Ceremony that took place on February 12th 2020
The Virtual Awards Ceremony