7Learnings GmbH

Name of the product or service

7Learnings predictive pricing solution

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Product or service description

The 7Learnings AI-Powered Predictive Pricing Software is a transformative SaaS solution designed to help retail and D2C businesses solve the complex challenges of pricing and performance marketing optimization. Our platform addresses the pressing need for profitability and efficiency by enabling businesses to increase profits by up to 10% through AI-driven predictive pricing and seamless alignment with marketing strategies.

7Learnings reduces manual effort by 80% while delivering real-time insights into the impact of pricing and marketing decisions. This empowers retailers to optimize revenue, manage inventory effectively, and achieve precise demand, revenue, and profit forecasts. Our platform dynamically adjusts prices based on real-time market conditions, competitor behavior, and business goals, providing actionable insights and enabling data-driven decision-making across multiple channels. With smooth integration into existing systems, 7Learnings ensures a quick transition, delivering measurable benefits within weeks rather than months. Supported by A/B testing and rigorous data validation, our solution continuously refines strategies, guaranteeing measurable and scalable results.

By combining predictive analytics, automation, and a relentless focus on profitability, 7Learnings unlocks the full potential of business data, positioning itself as a leader in the e-commerce space for BI and data-driven solutions. Our guaranteed ROI makes us the ultimate partner for businesses looking to thrive in a highly competitive and dynamic market.

Distinction from the competition

Our AI-powered pricing solution combines advanced data analytics, machine learning, and marketing optimization in a unified platform, enabling e-commerce and retail businesses to maximize profitability. By analyzing internal and external data such as historical transactions, competitor prices, and marketing metrics our solution delivers precise pricing forecasts, identifies price elasticity, and adapts dynamically to market trends.

What sets us apart is our unified pricing & marketing optimization, which enables our clients to synchronize pricing and marketing strategies. Unlike competitors, we offer an integrated approach, providing unified forecasts for profit, revenue, and marketing performance, ensuring seamless alignment across business systems.

Also our transparency-focused "Explain" function enhances trust by offering clear insights into pricing recommendations, while our self-learning algorithm continuously refines decisions for different sales channels. With daily forecasts and tools for scenario simulation, we help businesses stay ahead of the curve, as demonstrated by our successful partnerships with clients like Westwing.

We’ve also streamlined the onboarding process, simplifying the kind of data required from our customers and enabling them to get started in weeks rather than months.

Product or service innovations

In the last 12 months, 7Learnings has launched several groundbreaking innovations to help eCommerce retailers maximize profits. Our Unified Pricing & Marketing Optimization feature integrates pricing and marketing strategies, using advanced machine learning to forecast the combined impact of pricing and marketing strategies, allowing businesses to optimize inventory, PPC campaigns, and promotions effectively.

Our self-learning algorithms adapt dynamically to new data and market conditions, offering unparalleled precision and actionable insights. These innovations mark a significant leap from traditional, static rule-based systems by integrating real-time AI capabilities, ensuring retailers stay competitive and agile in a fast-paced market.

Customer case study

At 7Learnings, our partnership with TOM TAILOR boosted revenue by 6.7% and sales by 10.7% in their e-commerce sales section, highlighting the impact of our AI-driven pricing.

As a fashion retailer with over 13,000 points of sale and e-commerce operations spanning 20 countries, TOM TAILOR faced complex hurdles. Their highly seasonal product assortment required rapid sell-through to prevent overstocking and markdowns on outdated items. Inefficient inventory management resulted in overcrowded warehouses, while manual pricing processes reliant on Excel spreadsheets and uploads to PIM systems limited their agility in responding to market changes. Additionally, pricing complexities across their e-shop and marketplaces, such as Zalando, compounded the challenge of meeting diverse customer behaviours while maintaining profitability.

Through the integration of our predictive pricing optimization, TOM TAILOR transformed these challenges into opportunities. Our solution empowered the company to set optimal prices dynamically, using algorithms tailored to their unique business goals. This enabled them to optimize prices across multiple channels in sync, tailoring strategies to customer behaviours on each platform. By automating pricing and repricing processes, we significantly reduced manual workloads, allowing TOM TAILOR to execute special promotions faster while maintaining strategic oversight through custom pricing rules.

Beyond revenue and sales growth, the impact of our partnership was multifaceted. Improved sell-through rates eased the pressure on inventory management, ensuring TOM TAILOR could operate more efficiently and focus on delivering an enhanced customer experience. The alignment of pricing strategies across their e-shop and marketplaces eliminated errors and provided a consistent brand presence across channels, further strengthening their market position.


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