Image Analytics and Improvement

True Insights, an AI-powered image analytics and improvement platform for CPG brands, brings product content to the new era.

We address a crucial problem: poorly designed product images result in lost revenue. By analyzing and enhancing visual content based on consumer behavior, we transform ordinary product presentations into compelling, sales-driving assets.

Our solution is a blend of AI-driven analysis and real industry data, implementing the suggested improvements instantly and ensuring a fully automated process. This approach not only captures the attention of online shoppers but also drives effectiveness, making product pages easier to understand.

-Transformative Analysis: We stand out with in-depth analysis, balancing AI precision and human expertise for nuanced image improvement. Some of our analyses are: Mobile Responsiveness tests, Consumer Attention Prediction across brands, Image Readability and Visual Clarity.

• Captivating Optimization: We uniquely optimize visual content by understanding consumer behavior, leveraging proprietary methodology, and incorporating science-backed research.

• Immediate Results: Brands enhance images 10x faster than with a designer and experience a conversion boost within the first month.

• Easy to Use: We ensure a simple process that requires minimal involvement from users with our user-friendly platform; no additional software required.

• Inclusion in eCommerce: We integrate inclusive design tests to ensure eCommerce accessibility for visually impaired users. This innovation expands audience reach and underscores our commitment to empathy in the digital marketplace.

• Fully Automated Image Improvement: works just with an Amazon link. This feature simplifies the process of enhancing product images, reduces turnaround time, and eliminates reliance on manual input.

• AI-Enhanced Lifestyle Image Generation: We introduced lifestyle image generation using AI, offering more relatable and story-driven product visualizations while keeping all the good stuff we believe in: data-based improvement and real consumer research (beta feature).

• Partnership with Cambridge University: we continue to drive innovation, ensuring that we remain a transformative force in eCommerce content analytics and improvement.

These innovations simplify the complexity of eCommerce and inspire brands to take action towards a more effective online presence.

Clipper Tea, an organic tea brand, leveraged True Insights for their Amazon images, focusing on mobile optimization and brand differentiation. Results were transformative: a 3.6x sales increase in four months. Our enchanched images, rooted in key visual improvements and competitive benchmarking, led to these measurable outcomes.

"True Insights improved our visuals in a way that impacted customers and drove conversions. It makes our products more appealing to online shoppers. Its vital insights lead to remarkable outcomes, making it an essential tool for data-driven decisions." - Jon Trevor, Global Ecommerce Manager at Ecotone Bio

https://trueinsights.tech/