Pepper Media Holding GmbH - mydealz.de

Name of the product or service

E-Comm. shopping platform

Votes: 77

Product or service description

Pepper is the world´s largest shopping community operating through market-leading social commerce platforms (such as Dealabs.com, hotukdeals.com, mydealz.de) in 12 markets, serving over 25M savvy shoppers and influencing more than 12,000 purchase decisions per minute.

Distinction from the competition

Our strong reach on all social media platforms as well as our unrivaled shopping platforms allow us to place advertisers in front of millions of potential customers. This allows us to reach both, the most upper funnel audiences as well as the highly purchase intended customers.

Product or service innovations

Personalised pages (based on several metrics), Pepper Shopping assistant (browsing extension), merchant page improvements, establishment of new partners on the platform

Customer case study

Success Case: Kentucky Fried Chicken

Challenge: Reach local customers with a targeted promotion to share latest offers near to their stores

Solution:

  • Running a campaign with individual flights, based on regional topics and claims to serve local needs
  • Weekly editorial updates for the campaign to keep the changing offers high in visibility

Result: Within a campaign phase of 4 weeks we’ve driven the maximum visibility on their offers, by updating every week the event calendar with the newest offers, additionally we’ve promoted their daily offers on our social media-/ marketing channels. As this promotion was run on a local level we’ve minimized the burning effect of serving ads in to audience where they don’t have stores.

The campaign overall was a huge success as the deal went to over 7.900 degrees and delivered a unique reach of +3.4M.

After we’ve finished those tests we’ve funneled our collaboration into a fixed media based planning

Positive feedback & testimonials

Jevgenij Borisenko - CEO Sportspar GmbH: "Pepper, mit ihrer deutschen Marke mydealz, helfen uns seit Jahren unsere Sales-Kampagnen erfolgreich zu skalieren und umzusetzen."

Website

https://www.pepper.com/


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