Nakoa.Digital

Name of the product or service

Nakoa.Digital is a data-driven digital agency for successful Marketplace Management & Performance Marketing

Votes: 14

Product or service description

Nakoa supports brands and online shops with Digital Marketing & Marketplace Management.

This includes the following services:

  • Digital Marketing and Marketplace Strategy: Go-to-market strategy, Potential estimation and Strategy workshops

  • Integration & Management: Account Setup, Connector Integration, Data Audit and Tracking Implementation

  • Dashboards & Analytics: Data-based reporting and performance evaluation with intelligent & intuitive dashboards

  • SEO: Content scoring, Keyword research & analysis, Content creation and SEO optimization

  • Advertising: Retail Media, SEA/PPC, Programmatic, Social Media and E-Mail Marketing

Distinction from the competition

We are the only digital agency that does not only focus on single players like Amazon but supports brands in scaling their business across all relevant marketplaces all over Europe. With many years of experience and a top partner network, Nakoa is your forward-thinking coach and partner along the entire e-commerce value chain.

Product or service innovations
  • We were able to expand our marketplace portfolio to include various new marketplaces and countries.

  • Through the expansion of our partner network and the internal development of our own operations department, we can now also support our customers in the area of fullfilment, logistics and integration across various marketplaces.

  • We have optimized data-based reporting and performance evaluation with intelligent & intuitive dashboards across marketplaces and channels.

Customer case study

How we scaled 4 marketplaces during the pandemic.

Customer Profile: L.Credi is a fashion company based in Germany​. The company is selling online and offline​. Product portfolio is based on handbags, wallets and backpacks

Goals and challenge: Increase sales and revenue online in Europe after retail stores had to close because of the pandemic​. Changing articles and collections require fast sell-out.

Solution:

  • Successfully scaling OTTO, About You, Zalando and Amazon.
  • Always-on Sponsored Product Ads to send relevant traffic to the product detail page.
  • Season-based product adjustments​.
  • Brand Awareness push in strategically relevant periods​.
  • Continuous performance optimization on product level.

Result: ROAS > 800%

Website

https://www.nakoa.digital/


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