FACTOR-A/DEPT®

Name eures Produkts/eurer Dienstleistung

Holistic marketing & retail management for your business on Amazon – and beyond.

Votes: 242

Produkt- oder Servicebeschreibung

FACTOR-A/DEPT® offers holistic marketplace management for global brands - with a specialization in Amazon.

We are involved in every aspect of the strategic and operational spectrum: from product data management to retail media, 360° strategizing and active channel management. With over 400 completed projects, we are marketplace pioneers with the expertise and experience to help brands and manufactures get ahead of the competition with our proven growth system.

Unterscheidung von der Konkurrenz
  • We cover all relevant markets and players worldwide. Our crew is 130 experts strong, consisting of 7 nationalities - we are big enough to cope, but small enough to care.

  • We combine creativity, data and technology in one agency which enables us to act faster and achieve better results. Some examples include but are not limited to: asset and content creation at scale, holistic channel dashboards and our award-winning retail media campaign optimization software.

  • Together with our +3500 colleagues at DEPT® we break down the silos between CMOs and CSOs to deliver holistic E-Commerce and Digital Marketing solutions.

  • We are not only striving to be the best agency in the world but also FOR the world. As the first B-Corp certified agency worldwide, we hold ourselves to high social and environmental standards.

Produkt- oder Dienstleistungsinnovationen
  • Marketplaces insights: we help clients understand their market share and positioning, including strategic recommendations and actionable insights.

  • Multi-channel business intelligence: our tech and data teams combine all digital channel data in one place which allows brands to proactively make moves instead of fixing issues.

  • Content at scale: our suite allows the creation of thousands of assets in minutes to deliver a competitive edge and ensure a first class brand experience

  • Amazon Academy: We want our clients to have the greatest knowledge possible, which is why we’ve created this academy. We help brands build up and train an internal Amazon Team by transferring our knowledge and expertise to them

  • Our AI based campaign automation suite now covers over 15 retail media partners worldwide next to Amazon and Walmart.

Case Study

JBL’s sales on Amazon grew 19% year-over-year despite the post-covid downward market trend.

We started our collaboration with JBL in 2018 where we first set the groundwork in order to leverage the full growth potential by creating premium content, both B+, A+ and a relevant Brand Store. This was an important step to create organic visibility through keywords while also increasing conversion through images and better product and brand information. We continued to increase efficiency by revising and thus optimizing a product variation logic that would allow for the best possible customer experience.

Advertising leveraged this groundwork and helped to increase traffic on the now fully optimized product detail pages. By adding granularity to the campaigns, more insights have been generated on funnel stages and the budget incrementally spent. We could steer, measure and adjust the strategy even better by introducing a layer of market and brand insights through consulting services. Quarterly reviews helped us benchmark performance and visibility against competitors. We were able to use these insights to identify opportunities to grow from different angles that translated into deep diving into the portfolio depth, choice of products and use of dayparting, among others.

At first, a centralized approach was beneficial in order to lay the foundation for success and we now move towards localizing specific areas where JBL sees potential and where markets or consumers behave differently and deserve a closer look. By adding a new step with us whenever the timing was right, JBL increased their revenue by 18.85% in 2022 compared to 2021.

Webseite

https://factor-a.com/


EGA WETTBEWERBSKATEGORIEN

Best Sales & Growth Solution

Anerkennung herausragender Tools, die den Umsatz und das Geschäftswachstum vorantreiben – diese Kategorie feiert ein bre... (mehr)

Best Communication & Engagement Solution

In der Kategorie "Beste Kommunikation und Bindung" feiern wir innovative Lösungen, die E-Commerce-Unternehmen befähigen,... (mehr)

Best Customers Experience Solution

In der Kategorie "Beste Kundenerfahrung" feiern wir Lösungen, die gemeinsam das Einkaufserlebnis im E-Commerce aufwerten... (mehr)

Best Global Expansion Solution

In der Kategorie "Internationale Expansion und Globalisierung" würdigen wir Lösungen, die E-Commerce-Unternehmen befähig... (mehr)

Best Logistics and Shipments Solution

In der Kategorie "Beste Logistik- und Versandlösungen" ehren wir innovative Lösungen, die sich um die komplexe Welt der ... (mehr)

Best Fulfillment and Optimization Solution

Die Kategorie "Fulfillment und Optimierung" feiert Lösungen, die E-Commerce-Unternehmen dazu befähigen, außergewöhnliche... (mehr)

Best Platform & ERP

In der Kategorie "Beste Plattform & ERP" würdigen wir führende Lösungen der Branche, die Unternehmen mit transformierend... (mehr)

Best Payment Solution

In der Welt der Besten Zahlungslösungen feiern wir wegweisende Angebote, die die Art und Weise, wie Unternehmen Transakt... (mehr)

Best Analytics & BI Solution

In der Kategorie "Beste Analytics/BI-Lösungen" würdigen wir außergewöhnliche Lösungen, die Unternehmen mit handlungsrele... (mehr)

Best Agency Showcase

In der Kategorie "Beste Agenturpräsentation" feiern wir Agenturen, die durch ihre transformatorischen Beiträge zur E-Com... (mehr)

Best Omnichannel & Integration Solution

In der Kategorie "Omnichannel & Integration Solution" feiern wir E-Commerce-Lösungen, die nahtlos die Verbindung zwische... (mehr)

Best Tech Evolution & Innovation

In der Kategorie "Evolution & Innovation" feiern wir visionäre Technologielösungen, die nicht nur die digitale Handelsla... (mehr)

Passionate about e-commerce? Join us on 22.02.2024!

Jetzt registrieren und Ihr kostenloses Ticket für die E-Commerce Berlin Expo sichern! Erkunden Sie 5 Bühnen mit Präsentationen und treffen Sie 250+ Aussteller!

Einige Tage vor dem Event bekommst Du dein digitales Ticket als druckfertige .pdf-Datei. Die Anmeldung zum Event bedeutet die Zustimmung zu den Allgemeinen Geschäftsbedingungen.

E-commerce Germany Awards 2024

Awardszeremonie

  • 21st February 2024

    Event date

Support

Wenn ihr Fragen habt, meldet euch bei uns!
Aleksandra Dalemba Event Manager
awards@ecommerceberlin.com
  • 21st February 2024

    Event date