Keyban

Name of the product or service

Tokenized Digital Product Passeport Solution

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Product or service description

Tokenized Product Passport (TPP) Built on a unique Web3 infrastructure and leveraging popular public blockchains, the TPP introduces a new generation of practical, innovative tools designed to transform regulatory traceability into a driver of new revenue streams and business models. The TPP is all about managing data effectively, whether for compliance with regulations like the Digital Product Passport (DPP) under the European CIRPass initiative or simply to meet rising consumer demands for transparency. The TPP connects each product to a unique digital twin, tracking its entire lifecycle from creation to recycling. It dynamically updates in real-time with data from product usage, user behavior, or automated interactions with stakeholders, all while respecting user privacy. For brands, the TPP opens opportunities to gather actionable insights, refine product designs, recall defective items efficiently, improve sustainability, and explore new ownership models like subscriptions or pay-per-use services. For consumers, the TPP offers a seamless experience, providing instant access to detailed product information, easy resale with a single click, real-time repair services, and transparent recycling options. Brands and distributors can further enhance these actions by dynamically rewarding current product owners, including second-hand buyers, with loyalty points or credits. This not only encourages sustainable behavior but also strengthens customer relationships and creates opportunities for customized offers and additional revenue streams. Our solution is built on a decade of expertise in blockchain, Web3, and retail systems, enabling us to develop a full-stack solution tailored for both industrial applications and end-user needs. Our SaaS platform offers modular, easy-to-use APIs and tools that integrate seamlessly with existing logistics, marketing, and business systems.

Distinction from the competition

What makes Keyban unique is its mastery of the full technological stack. With over a decade of expertise in Web3, blockchain, SaaS, and retail, our team develops all the tools for creating the Tokenized Product Passport (TPP), from wallet solutions to the tokenization engine, ensuring seamless integration and high performance. Keyban has developed a unique layer to meet the challenges of mass-market and consumer goods industries, addressing high transaction volumes, rapid response times, and cost constraints in retail and large-scale brands. Our platform enables businesses to interact with consumers and even second-hand users, addressing both consumer needs and regulatory requirements. Built on public blockchains, Keyban’s infrastructure is agnostic, offering flexibility and compatibility with a wide range of partners and ecosystems. By mastering the technology stack, Keyban ensures the final product meets stakeholders' operational and economic needs, whether managing Digital Product Passports (DPPs) or deploying loyalty programs. We provide a robust, scalable, and adaptive solution that bridges regulatory compliance with business applications, generating new revenue streams based on real-time product usage. Keyban’s advantage lies in complete control over our technology. With over a decade of experience in Web3, blockchain, SaaS, and retail, our team builds a comprehensive suite of tools to create the TPP, including wallet solutions, tokenization engines, and seamless integration. We also offer a layer to handle high transaction volumes, fast response times, and cost sensitivity. This enables businesses to distribute digital passports efficiently, manage consumers (including second-hand users), and ensure regulatory compliance. Keyban’s infrastructure is agnostic and integrates easily with existing systems, whether for DPPs or loyalty programs.

Product or service innovations

Company was funded in April 2024. Since the creation we launch multiple Web3 based tools for Retail: TPP introduced above of course but also a fidelization program management develop to support dynamic cooperation between multiple brands like some kind of meta-fidelity card which enable users to share their status to partners brands but keeping full control about its personal data (full privacy respect). All our products are API packaged at the moment and meant to be use by client tech teams without any special web3/blockchain expertise. We connect on the existing software ecosystem and add a new layer of tools usable by the business team to profit from the deployement of Digital Passeports to create new offer of contextuals services.

Customer case study

Our product is built with renowned industry partners. A TPP has been signed to integrate into one of the largest marketplace technology provider in France. In 2025, TPP will process multiple millions of transactions by tokenizing all electronics and home appliances sold on the marketplaces using that plateform, improving shipment performance, and enabling new marketing services (insurance, warranties, second-hand sales, recycling, loyalty programs, etc.).

Website

https://www.keyban.io/


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