Product Content Syndication between Brands and online Shops
loadbee, a leading cloud platform, connects over 400 brands and more than 4,000 online shops enabling detailed and rich product content syndication in real-time. Premium brands like New Balance, Bosch and Miele simply upload their rich product content once into loadbee (Augmented Reality, text elements, images, videos or 360° views).
The ability for consumers to view detailed product information is reassuring to them and increases the add to cart conversion by 30%. Hence, consumers are reassured about their purchase of a brand product, the shops and retailer see higher conversions and the brand is able to provide a much better brand experience.
loadbee’s products are used around the world and are developed in Germany.
To meet the demands of today’s ecommerce business, we offer our clients a user-friendly, scalable and performant platform with maximum security and plenty of features.
Once plugged into loadbee, brands and retailers benefit from e. g. a cross- and upsell module, an intuitive layout editor, a seamless app integration and many more. And with the clearly arranged dashboard, our clients get a quick overview of business relevant KPIs like traffic indicators helping them to improve their content strategy.
loadbee has developed an Amazon A+ Connector so all our customers can easily distribute their rich content via loadbee's Amazon A+ Connector, saving them time and money since all of the brand’s content gets replicated into all their channels with loadbee.
A/B tests have shown that using loadbee generates up to 30% more sales.
As an example, BSH Hausgeräte GmbH relies on the loadbee platform to seamlessly inject their branded product content in relevant e-shops around the world.
An A/B test revealed what effect the right product information has on the sales of their appliances in the e-shops.
Once the product information came directly from BSH itself, the respective products ended up being added to online shopping carts more often. In case where the retailer had to maintain the product information without BSH’s support, sales were correspondingly poorer.
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