Product / Service Description:
GetResponse is an all-in-one online marketing platform for digital marketers and businesses of all sizes. We offer a complete suite of simple-yet-powerful solutions, scaled and customized to the customer. Our tools help organizations implement high-impact campaigns for the best possible marketing ROI. Features span email marketing, marketing automation, landing pages, webinars, and CRM.
Product / service innovations in the last 12 months
Our developers wrote over two million lines of code to improve the platform. We’ve added new GDPR-compliant fields and boosted our ecommerce capabilities by partnering with PrestaShop, Magento, and WooCommerce. We’ve also launched a library of marketing automation templates, so customers can easily create compelling, profitable marketing campaigns. We’ve completely redesigned the user panel that’s now more intuitive and user-friendly, and supports 27 languages. We’ve also launched a CRM system within our platform.
What is the difference between competitive solutions?
The all-in-one platform eliminates the need for different digital marketing tools. SMBs have everything they need in one platform and can build permission-based mailing lists that comply with country-specific regulations, including GDPR and CAN-SPAM. GetResponse integrates web-generated leads with the platform, and seamlessly synchs with the CRM. It’s an affordable option for SMBs to set up and scale campaigns as their business grows. Customers rate our analytics, automation, segmentation, personalization, RSS to email, and marketing automation as some of their favorite features.
Our award-wining marketing platform is recognized among the 20 Most Popular Marketing Automation Software (by Capterra), the 2018 Top Rated in Email Marketing Software (by TrustRadius), and one of the top five must-have tools for marketing automation (by Content Marketing Institute).