Product / Service Description:
Nosto is a personalisation platform for online retailers to increase customer engagement and maximise revenue potential. We use advanced machine learning algorithms to predict and automatically deliver to customers the most relevant shopping experience in real-time.N osto works with over 2,500 retail brands across online stores globally ranging from small specialist retailers to leading brands including Lush, Helly Hansen, and Leonardo. Founded by retailers for retailers, our aim is to develop the most advanced ecommerce solution delivering sophisticated insights that are intuitive to use and understand - and to maximise revenue and margins for our retail customers.
Product / service innovations in the last 12 months
We launched AI-Powered Segmentation & Insights and Onsite Content Personalization (SIOCP) software which is designed to help online retailers create a personalised store for every customer – in real-time – for desktop and mobile. Not only can the segment data from Segmentation & Insights be used to personalise web content - on-the-fly - it can also be exported to Facebook, Instagram, Google Analytics and email marketing systems.
What is the difference between competitive solutions?
● Our personalisation algorithms are trained exclusively on online retail data, analysing millions of shopping journeys across thousands of online stores.
● Our patented solution and integrations with top Ecommerce Platforms means customers can go live with personalisation in days vs. months
● Our easy-to-use user interface and sophisticated tooling allows non-technical users to react quickly without the need for IT resources.
On average our technology increases revenue between 10-30%, with an ROI of 7x