Product / Service Description:
Providing full data transparency with comprehensive reporting and analytics, minubo helps executives to build, implement and control sustainable omni-channel data strategies. The foundation for all of that is minubo’s best-in-class analytics cloud technology, the Commerce Intelligence Suite: With a full omni-channel data base holding 360° customer profiles, it constitutes the core data infrastructure that unifies processes across channels – through data insights for both strategic and operational roles as well as through data feeds to 3rd party systems that allow direct action and automation.
Product / service innovations in the last 12 months
- Customer segmentation across all relevant data points & data export via data feeds to third-party systems
- Possibility to display the omni-channel customer journey (with all touchpoints)
- minubo Web Pivot
- minubo Store Monitor – mobile App to be used by staff in brick-and-mortar stores
- New integrations to further third-party systems (e.g. Emarsys, Listrak & Amazon)
- Next generation of the minubo data model – completely restructured and streamlined to market requirements
What is the difference between competitive solutions?
minubo sets itself apart from the majority of BI and Analytics Solution Providers because of it’s holistic competence portfolio: minubo offers not only the technology but also professional support by our analytics experts and Key Account Manager (support in handling the solution but also in regard to developing the core data strategy), as well as a standardized commerce data model based on industry best practices. This threefold approach and offer is unique in the market.